I was in the office on Saturday afternoon at 4.53 pm (I have a home office, so it wasn’t any enormous hardship!). The phone rang so I answered it. I’m good like that ;o) Martyn Was Checking Out The Bike Lifts It was Martyn, a guy who was checking out our Bike Lift web site […]
Tailored Media Blog archives for review - page 42 of 97
Check out our extensive articles within our blog categories below.
Mums Never Mention The Hookers & The Drugs
I have this theory about resumes. Resumes are a lot like your Facebook photo. They’re also a lot like your mum. And they’re like the web site of web designers. None of them should be believed. Mums NEVER Mention The Hooker & The Drugs Let’s face it, 99% of us put on the most flattering […]
Being Good Is More Important Than Being Pretty
We track a lots of things in our business and one the major ones is how our web development customers hear of us. It’s obviously a pretty important key indicator for us. After all, if we get all of our customers from a newspaper ad, then we’ll take more newspaper ads. If we’re spending $10,000 […]
Logo Placement Is As Boring As Hell
A client just cced me in on an email he sent to an event he sponsors with a sports product. Part of the deal is logo placement on the event web site and in the event e-newsletter. This hasn’t worked very well at generating web site traffic and he was asking the event director for […]
A Guy Who Cares
A couple of months ago I did a speech at the legendary Tweed Heads Business Breakfast – it’s a breakfast that’s been run by John Hurd for an incredible 18 years. John’s made a wonderful contribution to the local business community with his breakfasts – if you’re looking for a very relaxed business with a […]
How A Problem With Your Product Or Service Can Lead To Great Marketing
A few months back I zipped over to New Zealand and rode around the North Island for 10 days on motorbikes 5 mates and I hired from Te Waipounamu Motorcycle Tours. On Day 4 of the trip one of the motorbikes didn’t start for some reason. Bummer! Anyway, a quick call to John back in […]
Why Saying No To Customers Can Be Fantastic For Business
I was having dinner on Thursday night with some clients at the best restaurant in Queensland (that’s as rated on Trip Advisor reviews). The inside of the restaurant was packed and it had that warm sound of people chatting, laughter with a bit of background music. The outside of the restaurant had some tables set up. The Owner […]
Why you should pay me $10,000 for 5 minutes work
I want to say right at the start that I don’t usually charge $10,000 for five- (5) minutes work. But if I did, you should pay it. As a guy who predominately sells services – whether it be marketing, media or web consulting – I’m constantly asked to justify my fees. Now, before you get […]
A lot goes into a speech
I’m finishing off writing a speech I’m doing next week. There’s a ton of work involved in putting together an effective presentation, but the results can be well worth it. So far, I think I’ve worked for 14 hours on the speech. Add in the hundreds of hours preparation and speeches I’ve done previously and […]
Do You Want A Sense Of Belonging With That Coffee?
A new coffee shop opened up down the road. The coffee shop is in, I thought anyway, a pretty bad position. It’s not really a “coffee shop” area – lower socio-economic area with a welfare office being the areas biggest employer, plenty of “For Lease” signs and a not so great local area reputation. Small […]