When marketing businesses we're big fans of using testimonials, case studies and reviews to help build credibility and reduce the perceived sense of risk. You see, a independent third party … [Read more...] about The Value Of Reviews… And Why These Two Aren’t Really Dodgy
Latest News from Tailored Media
Gippsland Review Site Makes It Easy
Clients of Tailored Media will remember Jo Clark - Jo was one of highly respected Account Managers and has moved onto the literally greener pastures of country life in rural Victoria. Knowing Jo, … [Read more...] about Gippsland Review Site Makes It Easy
New Indian Motorcycle Tours Web Site
I've recently returned from another motorcycle tour through India, this time the Himalayas. If you're up for seeing Indian there's no better way than on a motorbike. And there's no better tour … [Read more...] about New Indian Motorcycle Tours Web Site
The Weird Stuff Our Business Buys
Over the past little while our business has spent thousands on Cow Onsies, purchased a Barbie Doll for a photo shoot and today it's $1,000 on Jelly Beans. I can feel a stomach ache coming on … [Read more...] about The Weird Stuff Our Business Buys
Trampoline Business Bounces On
A big congrats to our great clients in the trampoline business - Topline Trampolines. We celebrate five years today together and they're been awesome clients with a great business. They provide … [Read more...] about Trampoline Business Bounces On
The Boss Is Back
We'd like to say our boss (Brendon Sinclair) has been on a fact-finding mission in India looking at all things marketing, but what he's actually been doing has been roaring through the Himalayas on a … [Read more...] about The Boss Is Back
Don’t Get Penalised by Facebook – Optimise Your Website for Mobile
Ever click on an article on Facebook and get a little frustrated when it doesn’t load right away? More often than not, you don’t end up reading what you clicked on. Well, if you own one of those sites … [Read more...] about Don’t Get Penalised by Facebook – Optimise Your Website for Mobile
The $30,000 Coffee & Social Influence
This photo is from this morning at our local coffee shop - Mr Bengel's - across the road from the office. Every person in the photo is one of the Tailored Media team. That's 10 people in the … [Read more...] about The $30,000 Coffee & Social Influence
Digital Marketing Analysis Blows My Mind
The level of complexity in measurement and analysis of user behaviour in digital marketing (talking Facebook and Google AdWords here) blows my mind. I've always said that the only way marketing can … [Read more...] about Digital Marketing Analysis Blows My Mind