If you’ve spent any time on the internet in the last week, you have probably heard that the social media industry is in meltdown after Facebook announced further changes to the News Feed that will … [Read more...] about Facebook News Feed Changes Jan 2018
Latest News from Tailored Media
I've always been of the opinion that having all of your eggs in the Facebook basket is bad for business. After all, you don't want to give complete control of your online presence to a third … [Read more...] about The danger of Facebook for business
I recently wrote an article where I said you should *probably* use celebrities in your advertising. It makes for greater cut through - up to 50% higher recognition, added credibility and … [Read more...] about The trouble with using celebrities in your advertising
As we head into the last few work days of 2017, it's a farewell to our wonderful Receptionist Kristin Griffith. Kristin has been offered a role at her son's school, working school hours, with … [Read more...] about Goodbye & good luck to Kristin!
Christmas gift giving can be a challenge when you're in business. You want to say "Thanks" to your valued clients, but you don't want to offend someone or embarrass yourself with an inappropriate … [Read more...] about Business gift giving tips
Creating awareness is half the battle in marketing. Creating awareness of an orchestra is probably a tougher marketing gig than most. BUT you can draw attention to your product in a number of … [Read more...] about Promoting Music Isn’t Always About The Music
Have you ever been reading a magazine and wondered why that story was one of the few that made the cut? Well, it was no accident. There was most likely a team of professionals working to get their … [Read more...] about Being seen in the right places
Now this was a nicely placed ad featuring Julia Roberts for Lancome. But it doesn't quite fit with Julia's "I want to be anonymous" line on the cover! … [Read more...] about Nicely Positioned Ad
I'm sure you've seen all the headlines these past few years about hacking and data theft. For a while, it seemed like there was a new headline every week "Major website hacked! Thousands of users … [Read more...] about SSL & HTTPS is really important for your website!