Tailored Media turned twenty years old on the weekend and we feel like this is worth mentioning. Why? Because it is important to celebrate milestones, particularly when they are related to progression and growth. Many of you may know that Tailored Media never have trouble finding reasons to eat cake (Um, it’s Monday?). However now […]
Air Bnb – You get me (and everyone else it seems)
I recently spent some time overseas and had a friend meeting me over there. The week before leaving Australia, she fell violently ill and the doctor advised she was not fit to fly! When I received this news, the first point of call was to find out whether we would be refunded for our accommodation. […]
How animated images allow us to connect with a world-wide audience
Today, our team worked on a fantastic new concept, to further engage our client fisiocrem’s online audience! To achieve this, we embraced the quirky aspect of fisiocrem’s brand personality to connect and further engage with our athlete community. How? By launching a series of GIFs available worldwide (cool, right!). Athletes are renowned for their prominent use of social media, […]
Considering a staff photoshoot? Read this first!
Here at Tailored Media, making our clients look good is just one of the team’s many talents. Although it may seem deceptively simple, achieving professional-looking headshots is quite a process! Before you even start shooting, it is crucial that you have a clear concept and execution to move forward with. While shooting headshot pictures to add to […]
Local search matters
As the Gold Coast’s top rated ad agency, we do spend a little time on ensuring we show up in searches on Google when people are looking. Because we’re a full service firm, there are lots of different terms we might target, which increases the challenge. One of the key parts of the Google search […]
Everything matters… do you miss the details?
Take a close look at this fantastic card our team whipped up: At a glance, most people would miss it. Did you? Marketing is all about ensuring the target audience understands the client’s brand and voice. And yes, most people can recognise simplistic overt promotional messages. BUT! It takes nouse and knowledge to riddle a […]
New app transforms buying art
Being a marketing guy of some 20 years of being in the trenches and marketing every product known to man, I’m always loathe to hype anything too much. You’ll never hear me say one of our client’s products or services will “revolutionise their industry”. But …….Art Lovers Australia have just released an app which makes […]
Looking good
Looking good with a fresh new web site for Gold Coast Cosmedics. With a doctor and nurse husband and wife team doing all things cosmetic, it’s an awesome name as well. A simple WordPress site, that with a little search engine optimisation, will have clients jumping on and booking in.
Meet the meat from Gold Coast Fresh Meat Centre
Gorgeous ad produced by the team for Gold Coast Fresh Meat Centre. Ran on local TV stations and was complemented with social and digital marketing. Terrific results and shows that local TV really builds brand recognition. One of the features to differentiate the ad is Shane, the owner, as the voice over. This is a […]
This could well be very smart marketing
One of the team in the office tagged another on this post below featuring dog floats. I’m not sure if it is, but that could be very smart marketing. Promote your product in a meme and have others identify and connect with your target audience to get the product in front of them. It’s possible […]