Making things easy for your customers is essential to maximise your sales. After last night’s dinner, I had a little sleep in. I woke about 9 am and, with my daughter, wandered down to the local shopping centre to buy the Sunday papers. As I entered the shopping centre carpark I could see a huge […]
Tailored Media Blog archives for review - page 49 of 97
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A Lesson In Value (& The Best Photo I Have)
On the weekend an old mate sent me a photo I’d never seen before. It was a photo of me during a football game when I was about 8 years old – that’s me kicking the ball. Within 24 hours of getting the photo I’d had it printed and had it on the wall. A […]
Best Way To Dry A Baby: Spin Cycle or Microwave?
Nice headline huh??! Attention grabbing – makes you go “What the…….????!” The headline is inspired by the work of Matthew Inman, he of The Oatmeal fame. You see, Matthew has built a nice little niche for himself online by using his outrageous headings and online comics to grab attention. Once he’s grabbed your attention, you […]
Why Social Networking Is Going To Kick Search Ass
Just so we’re clear, by “Social Networking” I mostly mean Facebook, with a dash of Twitter thrown in. By “Search”, I mostly mean Google. And here’s why Facebook is going to kick Google’s ass (over time, not for the next year or 2) It’s All About Who You & I Trust You see, it’s all about trust. Let’s say I do […]
20,000 Reasons To Get To The Top Of Google
I’ve just returned from a motorbike tour around New Zealand with 4 mates. The trip really reinforced to me the absolute importance of having high search engine rankings (mostly in Google) and a well crafted web site. You see, we spent a whole chunk of money on various things: motorbike hire was about $8,000 AUD […]
2 Simple Steps To Web Site Success
One of the more frequent questions I get asked is “How can I get my web site working better?” The answer is simple: just do 2 things. These things aren’t difficult and there is no great secret involved. With just a little time and effort your web site can be the great asset it ought […]
$10,000 For 1 Day’s Work – Here’s How I Do It
$10,000 for a day’s work is a ton of money. Would you like me to show you how I make – and you can too – that sort of money? “You betcha sweet ass we would, Brendon!” you say. “Heh, enough of the cheeky language….kids read this blog,” I’d say ;o) And then I’d get […]
Search Engine Ranking Timelines – Doesn’t Always Happen This Perfectly!
Here’s a pretty typical exchange with one of our clients. We’re trying to help her get Google to understand what her web site is about and to rank it higher for a very competitive term. The client is in the US and I call her “Client” (smart, huh?!). I’m the arrogant loud-mouth (“Me”) who essentially […]
5 Ways To Get Your Web Site Working Better Today
Below is my top 5 list on what you should be doing with your web site today to make it more successful tomorrow. 1. Install Google Analytics – gives brilliant data on your web site visitors. You can only make the right future decisions based on past data, and that past data is great as […]
Your Web Site Store Position – Busy Shopping Centre or Quiet Suburban Street?
Every store pays rent. The store in your local shopping centre pays a premium to be in your local shopping centre. That same sized store in a quiet suburban street doesn’t pay nearly as much rent – but then they don’t get as nearly as much passing traffic. An Online Store Pays 2 Types of […]