Blog

Business is selling, no matter how it’s fluffed up. A lawyer sells his services. A doctor hers. A signwriter theirs. A web developer his. And on it goes. Building Relationships One of the most important elements in business is building the right relationships with the right people. Here’s a story about that. One of our […]

Look, I don’t want to be rude but sometimes it just has to be said. How holiday resorts work here on the Gold Coast is this way: The manager manages the resort – he does the marketing, he keeps the resort neat, he gets the rooms cleaned….he basically takes care of everything. And he gets […]

Much of our web development work is redeveloping web sites that don’t work so well. I’ve just finished off a proposal for a client and it’s a process that we know pretty well. Here are the first steps to take in developing a better performing web site (and who says I’m not creative with the […]

We’ve been testing some search engine optimisation strategies on a single web page on a site over the past 14 days. The page is on a site that has no relevance to what the page is about We’re targeting an pretty competitive keyword The results so far have been interesting. Using some pretty basic strategies […]

Here in Australia we’ve just had probably the most eagerly anticipated boxing match in Australian history. 2 locals fighters, Danny Green and Anthony Mundine, fought in Sydney last night for the chance at a World Title Fight. Huge live crowd in excess of 30,000. Massive interest in pubs and clubs screening the fight. And Pay […]

You probably think that I make this stuff up. I swear I don’t. I had a meeting with a client today. She’s a client who was very unhappy with our work a few weeks back. She wanted us to start again on her web site and do it her way – that was despite seeming […]

I took a late lunch today and wandered on down to a local cafe. It was 2 pm, a little late for most people’s lunch, and I was the only person in the place. Jason, the cafe owner who I know, came on over for a chat as I ate lunch He had a bunch […]

Our local coffee shop has been sold and the new owner is doing what most new owners do. He’s shut the doors for a couple of weeks and has gutted the interior and is redeveloping the decor of the coffee shop. He is also giving the coffee shop a new name. I’m never sure why […]

Anecdotally, I’ve always known that our web clients generate a lot of their sales from people who originally found them through their web site. Often on a web site there will be multiple ways to contact the business to buy: direct online sale phone number email address email form Now quite often only the direct […]

Yahoo! has released a test version of its new search model in Scandinavia and will expand the rollout to the U.K. in July. Yahoo’?s new model will be similar to that of Google, which ranks search-engine ads by both the amount advertisers pay for keywords and the relevance of the ad. The Google-like algorithm should […]