Tailored Media Blog archives for review - page 81 of 96

The most credible media is print. No question about it. That’s not based on any scientific data, survey or detailed analysis. That’s just me. I was reading some email newsletters today and came across the phrase “USA Today published 2 articles today on………..” Another newsletter told me that something else was gaining acceptance because a […]

Howdy. I played golf yesterday with a guy who’ll be taking over a business that generates some of its sales via the company web site. After thinking about it a bit here was the general advice I gave to him regarding what to do with the web site when he starts in the business. 1. […]

Had a resort manager client call me today after he was approached by a web site selling links from their web site. The fee for a link to my clients web site was a hefty $350. The salesperson selling the link told him the site was in the Top 100 in the world and generated […]

Many people I speak with are afraid to go into business for themselves. “Afraid” is not really the right word….more “anxiety”. They feel as those they need to have everything planned out to the nth degree. The hardest thing about getting started is getting started The hardest thing about getting started is getting started. It […]

Howdy. Hope you’ve had a good weekend. A couple of weeks ago I posted a blog about some previous job experiences I had. Anthony Dever is a guy who often provides some feedback and is pretty smart. Anthony recommended a book called: “Blink : The Power of Thinking Without Thinking”. Because Anthony recommended it I […]

As regular readers might know we do quite a few surveys for various web sites we are involved in. Someone asked me for a recommendation on the best and easiest way to do an online survey – the one we use is One Minute Poll. I wrote a review here if you’re at all interested […]

A few people we meet with seem to think that successfully marketing a business requires us to be struck by a bolt of brilliance from where we craft a fantastic marketing strategy. Doesn’t Work Like That It doesn’t work like that. If I could give you a successful marketing strategy in 1 word it would […]

When I was back in Tasmania for the holidays I drove my family to the top of Mount Wellington, a 1,270 metre above sea level mountain that overlooks the city. On our drive up the mountain – it’s 23km from the middle of the city to the peak of the mountain – we passed a […]

Howdy. Thinking back to my nursing, I’ve been trying to come up with the biggest business lesson I’ve learnt. It was easy. 2 things I did later in my career were run the Resuscitation Program – part of that role was to head up the resus team and manage any resuscitations. The other was one […]

Speaking of expectations – as I was below – I’ve noticed something over the past couple of days. On Friday I went for a 7 kilometre run. Laura, my 13 yo daughter, ran with me. The only time Laura runs regularly is when she runs with me. Today I went for a 2 km swim. […]