Rewarded behaviour gets repeated. Pretty simple really. Whatever behaviour you want, reward those who demonstrate that behaviour. 1. You have a great employee who has just gone out of his way to serve a customer. Reward that behaviour: can be as simple as a “Thank you”, movie tickets, a bottle of wine, whatever. 2. You […]
Tailored Media Blog archives for review - page 46 of 96
Check out our extensive articles within our blog categories below.
How To Teach Manners To Kids (& 91% Of Parents Are Complete Idiots)
In a recent survey here in Australia, the lack of manners is a worry for parents. A staggering 91% of those surveyed want values and manners taught in schools! What a bunch of idiot parents! The Simple Way To Teach Basic Manners Here’s the simple and effective way to teach your kids manners (it’s what […]
Your Goals Should Drive Your Web Development
An important (super important) consideration when you develop your web site is what’s driving the development? Do you want the site to look pretty? Do you want it to make sales? Have you got a goal of getting 10,000 newsletter subscribers within the first 2 months of operation? What’s your marketing plan for the site? […]
Save Yourself $100 And Miss Out On $2.5 Million
Ooooooops. It’s been 8 days since I last posted. That has to be some sort of record. Been flat out with a few sites. A couple of them have just had mentions on major TV shows here in Australia. With one of those sites we had a whole range of things to do, but it’s […]
1 Simple Step To Customer/Supplier Loyalty
It can be hard to build a working relationship with customers or suppliers. But there is 1 very simple step that helps a lot: Beer. Yep, beer. Boags Premium Beer to be precise. You see, Dan Rippon does computer repairs in Tweed Heads and beyond. And Dan’s been appreciate of some information and inspiration I’ve given him over […]
How I Made A HUGE Sale Yesterday……..And You Can Too
I made a decent sized sale yesterday and here’s how it went down. This old client and I met up for coffee. This guy has been a client of mine for years. We’ve done a little web work, a little marketing. Yesterday we talked mostly marketing. I said, “Okay, I’ll do some marketing for you.” […]
Now This Is A Trophy
A few weeks back my 2 sons (Jack and Harry) competed in a 5 member school team (4 students and a teacher) in the grueling 96 km Kokoda Challenge. The lads trained very hard for months leading up to the event and were pretty keen to win the school section (there were 66 teams competing). […]
Death by annoyance – why email is dying
My feeling is that email marketing is losing its relevancy for many, many people. It’s dying a slow and painful death and, despite various organisations applying a band-aid to the gaping wound (in the form of spam control), it’s on its last legs. I read some research recently (can’t recall the specifics) that cited 72% […]
Keynote Speeches Brisbane and Gold Coast
One thing I really enjoy doing, and am okay at, is giving speeches. It’s something I really should market more because I seem to get some pretty good feedback when I go along and have a chat. “….Inspirational & Absolutely Hilarious” “Brendon Sinclair’s talk was inspirational and absolutely hilarious.” “Bloody brilliant – you summed up […]
You Don’t Always Want Your Advertising To Work
Years ago I was doing some marketing for a client when I told him to stop his Yellow Pages advertising. “But why?” he asked. “Yellow Pages generate me most of my leads,” he said. He was right. Yellow Pages did generate loads of leads for his business. And that was the reason he was going […]