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Remembering Google+

April 10, 2019 by Brendon Sinclair

Welcome everybody, We are gathered here today to reflect on the life and times of everybody’s favourite social media platform… Google+. From birth, Google+ had been a challenging child. Unfortunately, not even Google was able to understand or control Google+. This led to Google+ living its life out as an outlier, always on the fringe […]

New app transforms buying art

February 19, 2019 by Brendon Sinclair

Being a marketing guy of some 20 years of being in the trenches and marketing every product known to man, I’m always loathe to hype anything too much. You’ll never hear me say one of our client’s products or services will “revolutionise their industry”. But …….Art Lovers Australia have just released an app which makes […]

Google Ads in the age of Facebook Advertising

August 21, 2018 by Brendon Sinclair

Facebook ads are often touted as the be all and end all in terms of digital marketing and don’t get me wrong, they can be incredibly powerful for your business. If done right, Facebook’s targeting options allow you to get so granular and specific with who you display your ads to that it’s like hand […]

The Facebook News Feed is changing

Facebook News Feed Changes Jan 2018

January 18, 2018 by Brendon Sinclair

If you’ve spent any time on the internet in the last week, you have probably heard that the social media industry is in meltdown after Facebook announced further changes to the News Feed that will affect Pages. There’s been a lot of hysteria around these changes and there are influencers within the industry labeling it […]

Curating your Instagram feed: What it means, and why it’s important

December 14, 2016 by Brendon Sinclair

  In a world that has become increasingly dependent on imagery, it’s no wonder Instagram is now a powerful platform for businesses. Stories of brands and social media influencers who’ve built thriving businesses solely based on an engaged Instagram following are becoming more and more common. I’d dare to say such success was not through […]

How to use LinkedIn – Social Media 101

November 11, 2016 by Brendon Sinclair

This post is the fifth in a series of posts about how to use social media. If you missed the others, here is: The Introduction to Social Media How to Use Facebook How to Use Twitter How to Use Instagram LinkedIn is currently the fourth most popular social media platform in terms of monthly visits. […]

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How to use Instagram – Social Media 101

November 4, 2016 by Brendon Sinclair

This post is the fourth in our series of posts on how to use social media. If you missed the others, here is The Introduction to Social Media How to Use Facebook How to Use Twitter Instagram is one of the newer social media platforms on the scene and is one of my personal favourites. Unlike […]

How to use Twitter – Social Media 101

October 28, 2016 by Brendon Sinclair

This is the third post in our Social Media 101 series. If you missed the others, you can read them here: The Introduction to Social Media How to Use Facebook Twitter is just one of many social media platforms out there and can be the most difficult to see the immediate value it can provide […]

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How to use Facebook – Social Media 101

October 21, 2016 by Brendon Sinclair

This post is a part of our Social Media 101 series. You can view the introductory post here. Facebook is by far the biggest and most used social media platform. Put simply, Facebook is a platform where you can converse with your friends or customers both privately and publicly using photos, videos and messages. If you are […]

social-media-101

Social Media 101

October 14, 2016 by Brendon Sinclair

Social media is the new(ish) kid on the block in business advertising. Social media platforms are online tools that allow you to get in front of your customers without doing the hard sell. Over the next couple of weeks, we will be breaking down social media into bite size pieces so you can understand what […]

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