• Skip to primary navigation
  • Skip to main content

Advertising agency for the modern age

07 5534 1228

Main navigation

Close menu

  • Home
  • What
    • Advertising
    • Creative
    • Gold Coast SEO
    • Brisbane SEO company
    • Public Relations
    • Website design
    • Sponsorship
    • Web Development
    • Portfolio
  • Who
  • Blog
  • Contact

Menu

2 Simple Steps To Make Your Web Site Work Better For You

April 29, 2014 by Brendon Sinclair

The goal of the vast majority of web sites is to make the sale.

Now the “sale” might be anything from:

  • generating a lead
  • selling a product
  • signing up for a course
  • downloading a report
  • lots of other things

Rich Page has an excellent article oh how to skyrocket your conversion and his simple suggestions include:

1.  Find compelling testimonial snippets – it’s been my experience that you don’t have a “Testimonials” page with all of your testimonials on that.

What makes better sense (and works better) is having relevant testimonials in relevant places.  Places that make sense.

So if you’re talking about what an amazing wedding planner you are, then have a testimonial from a delighted bride right after you say that.  Makes sense, right?

Tammy at Celebrations with TLC literally rescued us from the craziness and made the magic happen.”

2.  Find compelling media mentions and awards – these act as wonderful independent 3rd party endorsements and tell your visitor you can be trusted.  After all, the media outlet or Awards committee say you can!

For more terrific stuff on converting your visitors, check out Rich’s site that’s jam-packed with conversion rate optimisation tips.

Cheers
brendon-signature

Filed Under: Business tips, General Marketing, Web Site Marketing

About Brendon Sinclair

Brendon is the Founder and CEO of Tailored Media. He is one of those rare creatures who can not only tell you how to do it, he’s done it himself, with a vast array of experience across a broad range of areas from marketing public companies, national brands, large retail operations and much more.

He can be found on Twitter, Google+ and Facebook.

Subscribe to Tailored Talk and stay ahead of the game

View Newsletter Archive

Get to Know Us

  • Home
  • What We Do
  • Case Studies
  • Brendon Keynote Speaking
  • Partner Program
  • Contact

Get There Quick

  • Home
  • Services
  • Gold Coast SEO Company
  • Brisbane SEO company
  • Public Relations Gold Coast
  • Website Design
  • Clients
  • Team
  • FAQ
  • Blog
  • Contact

Advertising Agency Gold Coast

Phone: 07 5534 1228

Email: team@tailoredmedia.com.au

Media information about Tailored Media & Brendon Sinclair

Google Partner

Copyright © 2025 Tailored Media. All Rights Reserved.

Sitemap Admin