Tailored Media Blog archives for review - page 80 of 96

A few years back we were asked to develop a web site for a client who manages a resort. Now, we’d never developed a resort web site and I started by looking at other resort web sites and seeing what they did. That was okay, but with any benchmarking there can be a risk of […]

Yes, I know. Not a very exciting headline to be sure. Here on the Gold Coast (as in many places) businesses receive a promotional pen from promotional companies every 4-5 weeks. Different companies send different pens. These free pens are personalised with our business name and phone number. Along with the pen comes an order […]

I’ve been a big advocate of making web sites as simple and easy to use as possible. No Flash, no trendy navigation bars, no nothing that requires even a tiny bit of browsing skills. And here’s why. Of the top searches for week ending March 13 2005 “Yahoo”, “MSN” and “Google” are in the top […]

Hello. I’ve mentioned Experience, Credentials & Guarantee already as the aspects that set us apart. But I think the biggie is this next one: Value By that I very simply mean this: We aren’t the cheapest but we do provide fantastic value for money. I always think examples are a little dull, but here goes […]

That’s a great question. And a question I get fairly often – though it’s not always put that way…..but that’s what the person in front of me is trying to get at. The Truth The truth is there are a good number of decent web developers about. Finding them is the tricky bit of course […]

Laura, the running star I mention below, is also my beautiful 13 yo daughter. As 13 yo girls tend to do, Laura goes to the local High School. She’s a lovely kid – always willing to have a go at new stuff. One of her classes at school is “Home Economics”. Which is, and correct […]

After the photo on the blog yesterday regular reader Karine wrote in the comments “But, isn’t there a risk here as far as your credibility is concerned? I know no risk, no gain, but still. This is a professional blog, isn’t it? So, what does YOUR market think?” ============================ Hi Karine Hope you are well. […]

The most credible media is print. No question about it. That’s not based on any scientific data, survey or detailed analysis. That’s just me. I was reading some email newsletters today and came across the phrase “USA Today published 2 articles today on………..” Another newsletter told me that something else was gaining acceptance because a […]

Howdy. I played golf yesterday with a guy who’ll be taking over a business that generates some of its sales via the company web site. After thinking about it a bit here was the general advice I gave to him regarding what to do with the web site when he starts in the business. 1. […]

Had a resort manager client call me today after he was approached by a web site selling links from their web site. The fee for a link to my clients web site was a hefty $350. The salesperson selling the link told him the site was in the Top 100 in the world and generated […]