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Here’s a new concept – what do you think?

November 6, 2003 by Brendon Sinclair Leave a Comment

Howdy. Here’s a way (and I’ve never seen this mentioned before) to make more sales.

It is simply this: Get your customers to decide to buy from you quicker. The quicker the decision is made to buy from you, the more sales you can make.

So it stands to reason that you should encourage your customers to make that buying decision as quickly as possible. And the best way to do that is to encourage the most powerful sales tool – word of mouth.

Position your marketing efforts to generate as much word of mouth referral and comment as possible. Nothing works better at getting a buying decision.

What can you do to encourage word of mouth?

Cheers
brendon-signature

Filed Under: Blog

About Brendon Sinclair

Brendon is the Founder and CEO of Tailored Media. He is one of those rare creatures who can not only tell you how to do it, he’s done it himself, with a vast array of experience across a broad range of areas from marketing public companies, national brands, large retail operations and much more.

He can be found on Twitter, Google+ and Facebook.

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