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Control Your Brand 101

August 14, 2008 by Brendon Sinclair Leave a Comment

When I spoke to the Kingscliff TAFE students earlier this week, I strongly suggested that they control their brand as much as possible.

The brand in this case being themselves.

That is, when a prospective employer or client checks you out via an online search, you want to ensure they only find good stuff.

These days your online profile is extremely important. If you upload lewd photos to your Facebook profile, then you’re not protecting your brand so well.

Same with comments – they’re almost impossible to take back.

If you’re a teacher, then posting those photos and sexually suggestive stuff isn’t going to help your career much. In fact, it could well destroy it.

Be smart online.
Protect yourself as much as possible.

Cheers
brendon-signature

Filed Under: Blog

About Brendon Sinclair

Brendon is the Founder and CEO of Tailored Media. He is one of those rare creatures who can not only tell you how to do it, he’s done it himself, with a vast array of experience across a broad range of areas from marketing public companies, national brands, large retail operations and much more.

He can be found on Twitter, Google+ and Facebook.

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