Huge news for our client Good Riddance Insect Riddance, now being stocked into select Woolworths stores in Queensland and northern NSW this month! As one of Australia’s leading insect and mosquito repellents, it’s a major win to get such terrific recognition.
Hero for recommending these Japanese cooking classes here on the Gold Coast
Rather excited to have a new client, the fabulous Hiro from Hero Cooking. Hiro provides a Japanese cooking class on the Gold Coast and serves up amazing Japanese food and you can even wear a traditional Japanese casual Kimono (Yukata) while taking your class! Not sure that’s my style, but the cooking classes are well […]
The numbers don’t always tell the true story
Here’s an interesting one with a client we did some search engine optimisation (SEO) for. We stopped our SEO work where the red line is on the graph. Looks like a massive reduction in visitor numbers from the moment we stopped, right? Well, it is, but it’s not as bad as it seems. Sure, they […]
Business speaker for conferences Gold Coast and beyond
A quick reminder that I (Brendon) am available for speaking at conferences here on the Gold Coast and beyond. I have a few stories to tell about business, marketing and more. You may well know that this little blog post here is to aid the rankings of the speaking site there – and well finish […]
It matters WHERE your ad displays
We currently have a client, Nat’V Basics, running a brand awareness billboard on one of the prime spots on the Gold Coast. This sensational spot on the corner of the Gold Coast Highway and Palm Beach Ave, Palm Beach has it all: Interestly, where your ad displays is remarkably value because of one human assumption. […]
Going viral is as easy as brfxxccxxmnpcccclllmmnprxvclmnckssqlbb11116
Back in 2013, I received a call from my son Harry, alerting me to a story about a kid named brfxxccxxmnpcccclllmmnprxvclmnckssqlbb11116 (pronounced Albin) in Sweden – named, apparently, to be some sort of protest against the Government having veto rights over the name of your child. The Unbelievable Facts blog was one of a few […]
Bias is everywhere in business and in sport
This was a really interesting look at the impact unconscious bias has on sports. It’s one of those things that are present through almost every facet of life and it’s interesting to think about its impact on marketing and customer decision-making. Check out this excellent article on bias in sports.
My ChatGPT menu example
Here’s my simple demo of the ease of use and abilities of ChatGPT. The prompt I provided was: “Design a 3 course menu with entree, main course and dessert using food commonly associated with Tasmania, Australia, that I can easily cook on a camping trip using just a gas cooktop.” This is the menu I […]
For 24 years we’ve been running this business
That’s as long as Smokie lived next door to Alice! (Old guy cultural reference – see here for details.) Mel and I have now been in business for 24 years – last Friday was the anniversary date.. A nice dinner was had to celebrate with the team at Jimmy Wah’s on the Gold Coast. We’ve […]
Local electrician shout out
A quick shout out to Benn Bethune, a mate’s son who has flicked the switch and commenced his own electrical services business here on the Gold Coast. Vantage Point Electrical provides a large range of domestic and commercial electrical services. We assisted Benn with his initial website and wish him all the best!