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How Much For The World’s Greatest Idea?

May 27, 2013 by Brendon Sinclair

Over the years I’ve had people tell me some stupid business ideas and some fantastic business ideas.

I’ve signed more Non Disclosure/Confidentiality Agreements than most (about 3 billion!).

But here’s the thing:

  • For a silly business idea I’ll pay you $1.
  • For a brilliant business idea I’ll pay you $1.

An idea is worth almost nothing.

The money is in the execution.

“I Just Need One Great Idea & I’ll Strike It Rich”

People who aren’t in business think all you need is one great idea and they’ll strike it rich.

Nope, all they have is an idea.

And that ain’t worth a dime.

The money is in taking that idea and creating a sustainable business around it.

Only then will you have something of any value.

Cheers
brendon-signature

Filed Under: Business tips

About Brendon Sinclair

Brendon is the Founder and CEO of Tailored Media. He is one of those rare creatures who can not only tell you how to do it, he’s done it himself, with a vast array of experience across a broad range of areas from marketing public companies, national brands, large retail operations and much more.

He can be found on Twitter, Google+ and Facebook.

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