There’s two options when in comes to sustaining your business.
Option 1: Focus on it
Don’t just do the normal jobs, work on your long-term business goals. You should take time to:
- Know your audience
 - Understand their needs
 - Continually figure out ways to better meet their needs
 - Learn how you can best and most effectively communicate to your customers
 - Market the hell out of your business
 
Option 2: Fade
A series of events happen when you stop focusing on the long term health and goals of your business.
- You become out of touch with your customers
 - Your customers won’t be happy,
 - Because you won’t meet their needs as effectively as possible
 - Your communication stops working
 - Your customers forget who you are and stop buying from you
 
So that’s it. Stop crapping about with the usual work stuff.
Get cracking on some long-term solutions so you can get ahead of the game.
Really focus on every aspect of your business to make it better.
What’s your plan to grow your business?
Cheers

