‘Never say never’. That’s our motto for all that we do here at Tailored Media.
When our PR team set out to get fisiocrem on the Hamish & Andy show, the sceptics said it couldn’t be done.
But our PR crew are possibly the best in the business and needless to say, Hamish and Andy featured our client fisiocrem on their radio show on Wednesdays for three- (3) months – bagging out their promotional caps (even ended up with their own name: CrapCap!) but raving about how fantastic fisiocrem is for pain relief.
Sweet!!!
In the end, the CrapCap was taken as a prize and the lads let loose with an “Ode To fisiocrem”. Nice bit of PR there!